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Showing posts from April 1, 2024

'I managed Tinie Tempah and Jessie J, now I'm creating the first Black British-owned sparkling wine brand'

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As Tinie Tempah rapped in his 2010 number one hit Pass Out 'Disturbing London, baby, we about to branch out', his cousin - and former manager - Dumi Obruta is truly branching out as by creating the first Black British-owned and Black British-funded sparkling wine brand named Severun. While still being in its infancy, having been set up in 2023, it is already featured on the wine lists of leading bars and restaurants across the capital including The Conduit, The Standard and 67 Pall Mall. The company is Dumi's vision to make luxury accessible to those who are underrepresented in the culture and with him on the way is CEO of Severun, Dan Perry. They see themselves as industry changemakers, coming to disturb the status quo of British Sparkling Wine all doing it while championing diversity. Dan said: "We wanted to create an all-black-owned sparkling wine business in the UK that really represents the dynamism and excitement around cities like London. READ MORE: 'A...